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After Gamestop (GME) embraced Bitcoin (BTC), Stive’s Matt Cole turned to Intuit (Intu)


Matt Cole, CEO of Striver Asset Management, freshly from the persuasion of video retailer Gamestop to convert some of its cash reserve to Bitcoin (Btc), write to encourage the developer of the financial intuit (Intu) software developer to reverse what he described as “censorship policies” and an “anti-bitcoin bias” that could endanger the long-term value of the shareholder.

In an open letter dated on April 14 talking to Intuit CEO Sasan Goodarzi and board chair Susan Nora Johnson, Cole pointed out a recent incident in which the MailChimp email marketing platform of Intuit MailChimp email disables Trojan Bitcoin Club’s account, an organization of the University of Southern California, for the University of Southern California cryptocurrency in emails to its members.

“We are concerned that the Censorship policies of Intuit and Anti-Bitcoin bias threatened to destroy the amount of shareholder the company suffered to create,” Cole wrote saying he was writing on behalf of his clients, which included Intuit shareholders. Although Mailchimp has reinstated the account following public pressure, Cole said the episode reflects a “wider consuming pattern” with the developers, educators, and business of Bitcoin.

Cole said these actions expose intuit, known for the TurBotax tax preparation software and QuickBooks’ accounting software, to reputation and legal risks, especially in public reminding around the tech censorship and the federal regulators – including the Federal Trade Commission (FTC) – initiate the disqualification of the Federal Trade Commission (FTC). based on speech or linking.

“The acceptable -receiving MailChimp policy is used as a political weapon, rather than a tool to ease the legitimate business risk,” Cole wrote, adding that “customers and shareholders will similarly ask if the intuit makes ideology -based decisions rather than the duty of certainty.”

The letter calls on Intuit to return accounts banned for content associated with Bitcoin, change MailChimp’s content policies to eliminate political considerations. It also urged the intuit to consider the addition of Bitcoin to its corporate treasury as a fence against disruption of artificial intelligence.

“We believe that Turbotax, Intuit flagship product, has a high risk of AI automatically,” Cole wrote. “As we appreciate the Intuit’s Intuit investments inside, we believe an additional fence is warranted – and that a Bitcoin War’s chest is the best choice available.”

The step follows Coles’ February Letter to gamestopWhere he urged the company to convert its $ 5 billion cash reserve to Bitcoin. Since receiving the letter, Gamestop has confirmed that it will add bitcoin to its balance sheet and successfully completed a $ 1.5 billion It is possible to note that it offers – positioning itself as one of the first major retailers to align its treasury approach to the so -called strive “bitcoin standard.”

The move was marked with a significant early win for Strive’s broader campaign to restore financial and corporate management around what Cole described as the “apolitical efficiency” and long -term value of the shareholder, free from ideological agenda.

Strive for a letter of contact with Intuit (Striver Asset Management)

Strive for a letter of contact with Intuit (Striver Asset Management)



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