Opensea CTO opens a vision for ‘OnChain All App’ as the market slows down

The Crypto Trading Platform Opensea expands beyond the unimaginable tokens (NFT) as the space faces a constant decline in digital collected amounts of trade amid increased competition.
On July 8, Openea announced that it had Rally obtained mobile trading platform rally -dedicated to rally To push its expansion on mobile devices and enhance token trading capabilities. The platform said it would develop an “Onchain all app” to provide a new experience.
Rally co-founder Chris Maddern, who is now working as the chief official of Opensea technology, told Cointelegraph that the move would include “best crypto,” putting everything in one place.
“Consumers are ready to do more in their crypto. They will come to Onchain to access a wide range of opportunities, ownership and cultural experiences available there,” Maddern told cointelegraph.
Opensea Exec outlines a new vision for platform
Maddern told Cointelegraph that the vision for the new mobile -focused NFT platform is a place where members of the crypto community can find everything they need; The app will bring NFT, tokens and decentralized finances (DEFI) to an application.
“Simply put, when you think about doing more in your crypto than dating it, you will open the opensea app,” he told Cointelegraph.
When asked about Rally’s role, Maddern said it would provide a foundation for a new mobile experience. He said the team, with years of expertise in cross-assets and multi-wallet portfolio, will fully contribute to the new Opensea app.
“Combining mobile token-trading capabilities of the rally with the deep expertise of the opening and product advantage in NFT will allow us to promote a true multi-asset ecosystem where tokens and NFT will succeed,” Maddern told cointelegraph.
He added that the upcoming app will also have an artificial intelligence integration.
When asked how the app would use AI, he said it would include helping users with safety and allowed users to better discover what they wanted to do inside the app. He added that it will also be used for educational purposes, helping people learn.
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Pivot of Opensea comes in the middle of higher competition and lower NFT volume
Although the Opensea remains the number one NFT Market in the space, it has long been lost in the monopoly in digital collectivity. Data tracker nftcan Shut up that its competitors are closer.
Last year, the Opensea market sharing was 37.93%. Its closest competitor, the blur, is right on its tail at 34.22%. Increasing competitors such as Magic Eden, OKX NFT and Rarible are also saturated by the NFT market, with more players sharing the income as trade volumes continue to decline.
Moving openings to tokens, defi and a focus on reaching mobile users will come as NFT Trading volumes have refused the last five quarter.
On July 3, the Dappradar’s Decentralized Application (DAPP) reported that the NFT space showed A Pare -the -SPRODUCTION of trading volumes Since the second quarter of 2024.
In the second quarter of 2025, trade volumes were $ 823 million, down 385% compared to the $ 4 billion recorded in the second quarter of 2024.
OKX chief commercial officer Lennix Lai told Cointelegraph that the rejection indicates the sector’s maturity. He said the focus was moving from sales that were driven by hype to utility and community transactions.
As volumes refused Q1 2025, the number of sales increased. Lai told Cointelegraph that consumers are still eager to engage in NFTs despite reducing the amount of transactions.
“I’m keeping that NFTs are more than a digital collected,” Lai told Cointelegraph. “The market may be quieter in terms of high -value trading trading, but it becomes more active, included and focused on the utility.”
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